About Business Club Sobre o Business Club
Most founders have the idea.
What they're missing is the structure,
the room, and the right people.
A maioria dos fundadores tem a ideia.
O que falta é a estrutura,
o espaço e as pessoas certas.
You already have the idea and the drive. Business Club exists for founders who are ready to add the foundation that turns that drive into a business with a clear sales process, a network that opens real doors, and access to capital that fits their stage.
Já tens a ideia e a determinação. O Business Club existe para fundadores prontos a acrescentar a base que transforma essa determinação num negócio com um processo de vendas claro, uma rede que abre as portas certas e acesso a capital adequado à sua fase.
Progress rarely comes from moving faster.
O progresso raramente vem de andar mais depressa.
It comes from clear judgment, sound structure, and the right relationships at the right moment. Our work combines practical implementation with strategic perspective: building digital and sales foundations, designing systems that support continuity, and opening access to networks and funding when alignment is present.
The approach is considered and selective. We value clarity over activity, preparation over urgency, and relationships built on trust. Through our advisory structures, including Network Capital Group and The Circular Council, we help founders and investors find purpose-aligned capital with discretion.
Lisbon / London
CPLP Region
Built for founders who want Construído para fundadores que querem
- A network that generates qualified opportunities, regardless of the week
- A positioning so clear that the right clients recognise themselves in it
- A presence and pipeline that work as assets, not activity
- Access to capital and strategic partners through curated introductions
- A business built for continuity, with structure instead of improvisation
- Uma rede que gera oportunidades qualificadas, independentemente da semana
- Um posicionamento tão claro que os clientes certos se reconhecem nele
- Uma presença e pipeline que funcionam como activos, não como actividade
- Acesso a capital e a parceiros estratégicos através de apresentações curadas
- Um negócio construído para a continuidade, com estrutura em vez de improviso
The Founder A Fundadora
The founder
A fundadora
Liliana Rosário is an entrepreneur with a background in Biomedical Engineering and Masters in Information Management from the University of Lisbon. She began her career in data engineering within the financial sector before moving into business development, strategic partnerships, and capital access, working with founders, investors, and innovation ecosystems across Lisbon and the Lusophone world. Throughout her career, she has collaborated with international entrepreneurship programs supported by the U.S. Department of State, the European Commission, Impact institutions, and has represented Portuguese innovation in Global tech conferences on multiple occasions.
Before founding Business Club, Rosário worked across multiple markets, where she consistently observed that exceptional companies often struggled because they lacked the right strategic positioning, trusted network, and access to aligned capital. That insight became the foundation of Business Club. Today, through Network Capital Group and The Circular Council, Business Club brings together carefully selected founders, strategic partners, and investors to create long-term business opportunities. In 2024, Rosário was recognized by Vestbee as one of the Top 50 Women in Startups & Venture Capital.
A Letter From Rosário Uma Carta de Rosário
Some things are built quickly. Others are built to last.
I'm Liliana Rosário. I started Business Club after years of watching good founders carry good businesses on their backs alone, learning by trial what could have been passed down. The right introduction. The right structure. The right way to be understood by the people who decide.
What I've seen, again and again, is this: once a founder has a clear voice, a working system, and access to the right room, everything moves differently. Conversations turn into deals. Visibility turns into trust. Effort turns into something that compounds.
That's what this letter carries forward.
A few times a month, I write to a small circle of founders, investors, and partners, close and direct, the way you'd pass something on rather than publish it. What's opening up in the network. Where capital is moving. Which doors are worth knocking on this season.
If you'd like to stay close to what's relevant in network, in capital, and in opportunity, I'd be glad to have you on the list.
— Rosário
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Associated with Associado a
What we stand for O que defendemos
Courage
Coragem
Innovation and genuine progress require the willingness to move before the path is entirely clear. We choose that discomfort over the comfort of the predictable.
Integrity
Integridade
Transparency is not a policy. It is how we build relationships that last. We say what we think, deliver what we promise, and never mistake activity for progress.
Clarity
Clareza
Complexity is rarely the problem. Unclear thinking is. We simplify what needs to be simplified and make the difficult legible, for founders, for partners, for capital.
Continuity
Continuidade
We are not interested in one-off wins. The goal is always a business that still makes sense in ten years, with the structure, network, and positioning to hold its own.
